In line with its vision to become an admired luxury brand leading in customer enchantment worldwide, Mouawad has been achieving milestone after another and gaining international acclaim that made the brand synonymous with utmost luxury and refinement. As a result of this relentless pursuit of perfection, Mouawad was honored by the Guinness World Records five times since 1990, the latest of which being for the Mouawad Flower of Eternity Jewellery Coffer — the most valuable jewellery box in the world.
With a value of US $3.5 million, the Mouawad Flower of Eternity Jewellery Coffer was named as the most valuable jewellery box in the world by the Guinness World Records in 2016. Inspired by Mouawad’s signature Flower of Eternity™ motif, which consists of three heart-shaped petals symbolizing the past, present, and future, the coffer was crafted using 18-karat gold and sterling silver, and features 542.39 carat of white and yellow diamonds, 293.24 carat of white and pink sapphires, 20.06 carat of rubies, and 1,799.75 carat of lapis lazuli.
The Mouawad L’Incomparable Diamond Necklace holds the record for the most valuable necklace in the world ($55 million) and features the flawless 407.48-carat yellow diamond, suspended gracefully from a strikingly white diamond necklace intertwined by 18-karat rose gold branchlets.
With a value of $3.8 million, the Mouawad 1001 Nights Diamond Purse was named as the most expensive handbag in the world by the Guinness World Records 2011. The heart-shaped purse, handcrafted from 18-karat gold, incorporates 4,517 diamonds (105 yellow, 56 pink, and 4,356 colorless diamonds) with a total weight of 381.92 carat.
The most expensive bra in the world, The Very Sexy Fantasy Bra ($11 million), produced by Mouawad, was first unveiled in the Victoria’s Secret Show by model Heidi Klum in October 2003 in New York, USA. The bra was certified by the Guinness World Records in 2003 as the most expensive bra ever made.
The first Guinness award went to the Mouawad Splendor — the most expensive single pear-shaped diamond in the world (weighing 101.84 carat and worth $12.76 million), purchased by Robert Mouawad. The diamond was awarded the Guinness World Record in 1990.