The Making of The Mouawad TV Commercial


In January of this year, Co-Guardians, Fred and Pascal Mouawad set out to make the first Mouawad broadcast TV commercial since they took over the helm of the family business on Jan 1, 2010. The campaign, She Deserves Nothing Less, is aimed at showcasing the exquisite and elegant nature of the brand and highlights their passion for fine jewelry made for the discerning woman who deserves nothing less than to be adorned in the finest jewels in the world.

To make this happen required an elegant location, a beautiful model and an intriguing storyline - all of which came to fruition at a beautiful site on the Mediterranean coast with Miss Chile 2004, Gabriella Barros donning luxurious pieces from several Mouawad collections: Croisette, Rosette, Bridal and the new collection, the Flower of Eternity.

Shot on location during the month of January 2010, the She Deserves Nothing Less ad campaign is planned for release in May of 2011. To get a behind-the-scenes glimpse of the production of this commercial, please view the video above and the images from the shoot.
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial
  • The Making of The Mouawad TV Commercial

Back to Mouawad Video